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Sunday, March 24, 2019

Up and Coming Plus Size Brands We Love

Remember the days when if you wore over a certain size, your clothing choices were totally limited and everyone had to wear the same boring, frumpy things because there was literally nothing else! We hated those days.

But the plus size….dare we say… 'revolution' is looking to change that and we are totally on board.

In 2018 we said hello to loads of new names to the plus size scene that are killing the game. Keep reading to find out about some of our favorite up and coming plus size brands.

Featured Image: Tamara Malas

Simone Aviv

L.A based Simone Babila wants to bring some excitement for fashion and celebrate curves with her new range of fashion-forward clothing. Simone grew up in an arty home and has been making her own clothes since she was 16. Now we can all have a piece of her artistic genius:

Check out some of the gorgeous styles from Simone Aviv here:

Floral Print Dress

Gold Reversible Zip Up Blouse

Loft Plus

The modern and feminine clothing at Loft has been a favorite in the US since 1998 and we are super excited to hear about the launch of Loft Plus. The new range in (US) sizes 16-26 (UK 18 -28) wants to accentuate the positive.

Dark Rinse Wash Straight Leg Jeans

Striped Jersey Open Cardigan

Ava James

The designer workwear of Ava James is all about creating classically, versatile dresses that are feminine, chic and perfect for office-wear.  

Top picks:

Berlin Sheath Sleeveless Dress

London Shirt Dress With Wrap Skirt


Designer-led fashion house BAACAL in US sizes 10 -22 is all about combining style with sustainability, with 80% of the materials used are upcycled and vintage.

No 8 Everyday Soft Trench

No 20 Tie Neck Blouse

Maree Pour Toi

At Maree Pour Toi, every woman, no matter their size, deserves to feel like a million dollars. They understand the intricate differences of the body between sizes so you can trust the same amazing quality throughout the whole collection. Check out some of our fave styles in sizes 12-24: 

Wide Leg Fuschia Pants

Doleman Shimmer Maxi

Proud Mary

Vintage plus size fashion that is cute AF. The L.A. based fashion house is all about following your own style rules and promoting body confidence and we love that Proud Mary is named after the designer's grandmother. 

Styles we love:

Pillow Talk Maxi Robe

Avenue 54

Fat Mermaids

Fat Mermaids is a body positive brand for women and non-binary people. The plus size brand is bold, colorful and celebrates everything quirky and magical.  

Fave picks:


Cow Print Skater Skirt

Tamara Malas

For quality designs that will last for years, check out the clothing from Tamara Malas. Women of all shapes and sizes deserve to feel confident in well-fitting clothes and that's where Tamara Malas comes in.

Top picks:

Ditto Cape 

Normandie Top

Janie Bryant

The JXB brand from Janie Bryant is not designed for trends, it's designed for you. The luxury line is created with you in mind, sourcing the finest fabrics; from Japanese Kurado denim (the best in the world) to gorgeously soft cashmere.

Our faves include:

Esme Embellished Skinny Jeans

Perla Jumper

In this blog, we looked at some awesome up and coming plus size brands but 2018 also launched size inclusive lines that are just too good to ignore. Look out for our upcoming blog on Up and Coming Size Inclusive brands.

Don't want to wait?  Read more about up and coming plus size brands including Soncy, the launch of the plus size range at Love Too True and New Plus Size brands that launched in 2017.